Soul Brew Coffee

We had the pleasure of helping Soul Brew Café take their signature coffee roasts into the world of consumer packaged goods, bringing their beloved brews to a wider audience. Drawing inspiration from the mystique of tarot cards and the retro, groovy vibe that Soul Brew embodies, we crafted seven unique, hand-drawn label designs—each representing the personality and depth of their core coffee roasts.

Each label was designed to feel like a collectible, adding an extra layer of connection for customers as they explored Soul Brew’s line. As our partnership grew, we expanded the designs to include labels for their holiday and seasonal roasts, capturing the spirit of each occasion and making these coffees perfect for any time of year. Now, Soul Brew’s coffee bags aren’t just about the brew inside—they’re a complete sensory experience that invites customers to immerse themselves in the art and soul of coffee.